As Baxter's Bioscience became Baxalta in July 2015, we were charged with making this year's NHF conference a big splash to introduce the new name and business sector. Sparks flew in the 80x40 foot space, designed to make guests feel transported into another dimension. We invited attendees to think about what Ignites their Spark on the interactive wish wall, and we helped them spark their creativity at the spin art station.
My passion is to create custom greetings. Wedding invitations, newborn announcements, thank you notes, birthday cards. It's my hobby and what helps me stay curious.
A sample of strategic workplans, event posters and invitations as well as marketing campaigns.
Art direction and design for Kraft Foods, consumer packaged goods.